Etsy Essentials: Laying a Strong Foundation
(Not updated -- see description)
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The organized road map for taking you step by step from hobbyist to shop owner, guiding you through important tasks and decisions before starting all the way to launching your first products out into the world.
PLEASE NOTE:
The reason this course is free is because it is no longer updated, so some of the details and screenshots will not reflect the current layout on Etsy or other changes that have been made on the platform in the past few years.
However, many of the steps and principles included in the content are still relevant and will benefit someone just opening a shop.
Melissa Kaiserman
Starting Smart | Snapshot
L1: Your Niche
L2: Your Name
L3: Your Product Line
L4: Your Images
L5: Shipping
L6: Business Details
L7: Finances
L8: Email List
Setting up Shop | Snapshot
L1: The Anatomy of an Etsy Shop
L2: Create an Etsy Seller Account
L3: Shop Preferences & Name
L4: Create a Dummy Listing
L5: Set Payment & Billing Methods
L6: Branding
L7: Shop Title & Announcement
L8: About Page
L9: Policies
L10: Message to Buyers
Understanding Etsy Search | Snapshot
L1: Tag & Title Relevancy
L2: Listing Quality
L3: Customer & Marketplace Experience
L4: Recency
L5: Shop Location & Diversity
L6: Item Attribute Relevancy
Bonus Lesson: Brainstorming Keyword Phrases
Adding Listings | Snapshot
L1: Photos
L2: Title
L3: About This Listing & Category
L4: Price & Tax, Quantity, Renewal Options, and Type
L5: Description
L6: Section & Variations
L7: Setting up Shipping
L8: Tags
L9: Miscellaneous Terms & Save Draft
Your First Sale
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